"Saving buyers and sellers time and money with logical connections, supporting local experts and operators."

The global TOURISM 1 system, integrated with a range of independent resources such as TOURISM WESTERN EUROPE, TOURISM NORTH AMERICA and our TRANS CANADA TOURISM network, is the realization of a decades-old vision. The designs reflect how I prefer to experience local content when making short-list selections:
Direct, relevant, comprehensive and reliable, with a dynamic, mobile-responsive user interface complemented by fresh images, animation and video. 

TOURISM FLORIDA is focused on providing no-strings-attached information that is compact, convenient and reliable - allowing users to learn directly about the various destinations and activity options from qualified sources.   Our consumer-focused approach is driven by Inspiration and Motivation: the WHAT, WHERE, WHO and especially WHY of travel.

The HOW of travel has become an intensely competitive activity, with tourism products sold as commodities for large commissions by multi-billion dollar booking robots and meta-search engines that dominate the global marketplace.

Fortunately, with the efficient tools we provide preparation can still be an enjoyable and convenient part of the adventure.  You could discover a unique experience, connect and even book directly - that's HOW to get great value!

We stress consistency and independence.  Unrestricted by obligations to external organizations or political boundaries, we're able to include anything that might be of value to users, while avoiding the clutter of random syndicated advertising and disguised sales funnels. We do not profit from any of the offers advertised on this site - we are purely acting as a communication channel...keeping everyone's costs down and our integrity clear. We do our best to provide connections to local experts and operators - it's a whole new level of choice, yet with a familiar feeling across all sites.

International launch of our TOURISM SOLUTIONS family of consumer services is planned for mid-2019 (this is a spare time project on a small budget) ... See below for key elements in that roll-out.  

All tourism organizations should check out our advance participation options - it's just pennies a day to enjoy an enhanced role in this adventure...please note, placement order on a selected site page is first-come, first-served!

I hope that as this approach evolves it becomes even more fun, useful and human.
Here's to inspiration…enjoy TOURISM FLORIDA!                                Keith Baldwin (Sooke, BC)